From the 2026 National Convention: Dr. Andrew Goodrich breaks down his definition of culture (what people believe, how they behave, and what they achieve) and how leaders can define and build a culture that fosters excellence and creates a united team.
Speaker: Dr. Andrew Goodrich – University of Akron, Director of Athletics
Dr. Andrew T. Goodrich was named Director of Athletics at The University of Akron on May 12, 2025.
Goodrich joined UA from Gardner-Webb University in Boiling Springs, N.C., where he served as vice president and director of athletics since 2022.
Under his direction, the Gardner-Webb athletics’ programs earned seven conference championships, seven Big South Conference Athlete of the Year award recipients and five Big South Coach of the Year accolades.
Prior to arriving at Gardner-Webb, Goodrich served as Deputy Director of Athletics & Chief Marketing Officer at Syracuse from 2018-2022. Goodrich also negotiated the largest e-commerce deal in Syracuse history – nearly double the size of the previous agreement – and led the school’s marketing efforts to launch the ACC Network into over 40 million homes nationwide.
Course Features
- Lecture 1
- Quiz 0
- Duration Lifetime access
- Skill level All levels
- Language English
- Students 275
- Certificate No
- Assessments Yes
- 1 Section
- 1 Lesson
- Lifetime



